Andrea Battagliola has become the new Commercial Director of La Linea Verde, the Italian leader in fresh-cut and fresh ready meals.
Andrea Battagliola, chairman’s son, succeeds Massimo Bragotto, finalizing plans to keep the company management in the hands of the family.
Before undertaking this new role, Andrea Battagliola graduated at the University of Economics in Brescia and worked in the Marketing department and in the Research and Development department of Vegetales, the Spanish branch of La Linea Verde, becoming its General Director.
Andrea Battagliola has taken the position as commercial director with immediate effect, and he will be supported by Massimo Bragotto for a period necessary for the transition.

After 8 years spent together with mutual satisfaction, La Linea Verde thanks Massimo Bragotto, who is going to start his own career as an entrepreneur.
“I am sure these new changes will influence all the commercial structure in a positive way and will further improve the relationships with our business partners”– states Giuseppe Battagliola.
“I am very proud of the new role I have undertaken after my 4-year-experience in Spain, an important training field, where I could experience “on a smaller scale” the business structure created by my family: a company that reflects our family’s values, based on the essential principles of loyalty and transparency with our collaborators and partners.